Let's Get Digital

Like any other business, nonprofits need to understand the value of marketing and digital media.

So thanks to Angela for organizing today’s workshop “Let’s get digital”. Pulling in favors from friends who are leaders in their fields, we at Scientists Inc got a lesson in creating engaging and targeted content.

What was really interesting though was that as a group doing science outreach, many of these messages were already familiar to us, such as the importance of understanding who your audience is and the need to make your content engaging and interactive. There was a lot of beautifully presented food for thought, so we thank: Kathleen O’Connor, Jordan Chronister, Cari Goldner, Robin Highsmith and Vic DeVore for generously donating their time and expertise, and we congratulate Angela for putting this event together!